If you’re thinking about selling your home this year, you’ve probably checked its value using tools like Zillow or Redfin. These apps promise quick estimates based on data and algorithms, and they’re getting better every year. But here’s the big question: can you really trust AI to price your most valuable asset accurately?

Before you list your home with an AI price estimate, you need to hear this: 

I recently worked with a client just outside of town who was ready to sell their four-bedroom home in a competitive market and decided to use an AI tool for a pricing estimate. AI pulled data from recent sales nearby, adjusted for square footage, and looked at market trends. It estimated their home’s value at $620,000.

However, it missed some key features: a $70,000 kitchen renovation with high-end appliances, a full smart-home upgrade, and a prime location on a quiet cul-de-sac with greenbelt views. None of these factors was reflected in the AI e ...

Recently, I received a call from a friend asking about a “lowball” offer they received while trying to sell their home. Even though they had priced their home very reasonably, this offer was well below what they were expecting—what was happening? As it turned out, this offer came from an investor. 

In case you aren’t aware, offers from investors are becoming more common all across the country. According to Business Insider, 44% of homes were purchased by investors in 2023, and this number is expected to increase. 

So, if investors pay below market value for homes, why do so many people accept their offers? Does it make sense for you to consider an investor offer when selling? To answer these questions, today, I’m going over three key benefits of investor offers you should consider when selling your home:

1. Investors don’t care about the condition of your home. To get top dollar on the open market, you need to put in a little work. ...

The community event will feature decorated trunks with treats, a photo booth, and kid-friendly activities, uniting Florence residents in festive spirit.

Join us at the 2024 BrickDriven Realty Trunk or Treat, where fun, laughter, and community spirit come alive. 
This event is open to everyone—our current clients, past clients, future clients, friends, neighbors, and all community members. We believe in the power of community and would love for you to be part of this special treat that our partner vendors helped make possible.
 
"Join us for an unforgettable evening of fun and festivities at the 2024 BrickDriven Realty Trunk or Treat!"

WWe'll have a variety of decorated trunks brimming with treats, a photo booth to capture your special moments, and plenty of activities to keep the kids entertained. It's going to be a memorable night for everyone. 
Mark your calendars for October 28, from 5 p.m. to 7 p.m., and head to our office at 115 Helton Court i! ...

Three critical factors that determine how long it takes to sell your home.

Wondering how long it will take to sell your home this summer? According to Redfin, the average home takes about 32 days on the market to sell. However, this number is just an average; in reality, some homes sell almost instantly, while others stagnate on the market for months. Why is this? In my opinion, it comes down to three key factors: Condition, accessibility, and pricing. Today, I’m going to break down each of these factors and explain how you can leverage them to sell your home faster:
1. Condition. You can’t control your location, but you can upgrade your home’s condition before you hit the market. Make sure you take care of any minor repairs upfront. You may even want your agent to do a walkthrough of your home and point out anything that might worry buyers. Small things might not seem like a big deal, but they leave an impression on your buyers that your home might not be ! ...

Learn how to prepare your home for buyers and the open market.

Are you looking to sell your home this summer? While we’re still in a strong seller’s market, there is a widening gap between homes that are ready for the market and those that aren’t. If you want your home to be a winner on the open market, you probably need to make your home as ready and attractive to buyers as possible. It’s proven that the more showings you have, the more likely you are to have a faster sale and net a higher price. That’s why today, I’m sharing three ways you can get your house ready for showings this summer:
1. Take care of minor repairs upfront. Right now, buyers’ number one concern is higher interest rates and affordability. As a result, they want to put as much money down as they can to lower their monthly payments. This means that if you take care of repairs upfront, buyers will be more interested in your house and might even be willing to pay a ! ...